hueme lilac travel pouch

Hueme Travel Pouch · Free gift

Sale price  $0.00 Regular price  $15.00
Skip to product information
hueme lilac travel pouch

Hueme Travel Pouch · Free gift – goes on white, wears like skin

Sale price  $0.00 Regular price  $15.00
BESTSELLER
  • Free shipping on every order
  • Adapts to your skin tone
  • 60-day wear test, return shipping on us
Bundle and save

Your free gifts

✓ FREE
3rd stick free
✓ FREE
Free shipping
✓ FREE
Travel pouch

Free delivery: 3–8 business days

Promotion ends in 0d:00h:00m:00s
Payment methods
  • American Express
  • Apple Pay
  • Diners Club
  • Discover
  • Google Pay
  • Klarna
  • Maestro
  • Mastercard
  • Shop Pay
  • Union Pay
  • Visa
Free shipping on every order
60-day wear test
Cruelty-free formula
A
Adaeze Whitfield★★★★★

“The color looked like it belonged on my face once I spread it thinly. I did not need to bring foundation far down my neck. This is the kind of detail that makes me rea...”

A
Adele Mattison★★★★★

“Seeing the white dots blend away made it easy to tell where I had worked the product in. The finished color looked right for me. I wanted something straightforward tha...”

A
Aditi Blackwell★★★★★

“I wanted a simpler way to get ready. The appeal was fewer decisions in my makeup routine. Once I had checked the match on myself, I could stop second-guessing the choice.”

A
Adriana Conway★★★★★

“It softened the uneven color across my cheeks while leaving my skin visible. That is enough coverage for the way I like to look most days. This is the kind of detail t...”

A
Adrienne Whitfield★★★★★

“I prefer doing a little makeup well to wearing a lot. I liked having an obvious place to hold it and a tool already attached. The application felt manageable even with...”

A
Agnes Harding★★★★★

“It gave me the polished look I wanted without turning my face into one flat color. I am happy to let a few freckles show. I wanted something straightforward that I wou...”

A
Aisha Eldridge★★★★★

“The appeal was fewer decisions in my makeup routine. Once I had checked the match on myself, I could stop second-guessing the choice. This is the kind of detail that m...”

A
Alberta Cunningham★★★★★

“I prefer doing a little makeup well to wearing a lot. A little product goes over my cheeks so lightly. I love being able to look finished and still feel bare-faced. Fo...”

Pre-order to get the next available sticks. Next batch ships:

  1. September 28 Sold out
  2. October 20Your order ships here 94% sold
  3. November 9 0% sold

Why women over 45 are switching to hueme

Switch to the only foundation stick made for mature skin: it finds your shade and stays on top of your lines.

Add to cart
hueme adaptive foundation stick

hueme

  • Adapts to your skin tone
  • Sits on top of fine lines
  • Natural finish, never cakey
  • Hydrates while you wear it
  • Brush built in, no sponge
  • One stick, 60 seconds
Liquid foundation bottles and a sponge

Liquid foundation

  • Wrong shade, too orange or grey
  • Settles into lines by noon
  • Heavy, mask-like finish
  • Dries out mature skin
  • Needs a sponge or brush
  • Primer, concealer, powder too
Real results

Same light. Same camera. One layer.

Fine lines softenedBeforeAfter
Fair skin · fine lines softened
Uneven tone evened outBeforeAfter
Medium skin · uneven tone evened out
Redness calmedBeforeAfter
Fair skin · redness calmed

5 reasons women over 45 love hueme

The adaptive foundation stick that finds your shade as you blend.

Goes on white, wears like skin
01

A natural, even glow in seconds

  • Even coverage without a masking effect
  • Softens the look of fine lines
  • Fresh, luminous finish that reads as skin
Add to cart
One stick, four skin tones
02

It finds your shade on its own

  • Goes on white, develops as you blend
  • No orange, grey or yellow cast
  • One stick for fair, light, medium and tan
Add to cart
Fine lines softened
03

Made for mature and sensitive skin

  • Sits on top of lines instead of sinking in
  • No cakey, dry or tight feeling
  • Gentle, hydrating base
Add to cart
No sponge, no fingers
04

No sponge, no fingers, 60 seconds

  • Foundation on one end, dense brush on the other
  • Swipe, flip, blend, done
  • Slips into your bag for touch-ups
Add to cart
Goes on white, sets to your shade
05

Skincare in every swipe

  • Hyaluronic acid and squalane for hydration
  • Niacinamide and centella to even and calm
  • Vitamin E to protect
Add to cart
Reviews

What women over 45 say

★★★★★

Based on 256 reviews

Made for 45+ skin60DAY WEAR TEST
Risk-free

Wear it for 60 days. Love it or get your money back.

We're sure hueme will blend into your skin. If it doesn't, email us within 60 days and we'll refund you. Return shipping is on us, and you don't need to send back an empty stick.

Start my wear test

Frequently asked questions

How do I apply it?

Swipe the white end over your cheeks, forehead and chin. Flip the stick and blend with the brush in small circles. The tint develops to your skin tone in about 30 seconds.

Will it match my skin tone?

It adapts to fair, light, medium and tan skin. It isn't made for deep skin yet: our deep formula is in development.

Does it settle into fine lines?

No. It's a thin, hydrating layer that sits on top of your skin instead of pooling in lines and pores.

How long does one stick last?

About 3 months of daily use. The 3-stick bundle covers roughly 9 months.

Is it good for sensitive skin?

The base is gentle and hydrating, with centella to calm. If you have very reactive skin, patch test on your jaw first.

How does the 60-day wear test work?

Wear it for up to 60 days. If it doesn't blend into your skin, email us and we'll refund you. Return shipping is on us.

Where do you ship?

Free shipping on every order to the US, Canada, the UK and Australia. Orders ship in 1–3 business days and arrive in 2–7 business days.

Can I build more coverage?

Yes. Let the first layer set for a minute, then add a second swipe where you want more.

Free shipping

On every order to the US, Canada, the UK and Australia.

Need help?

Our team answers every email within one business day.

Secure payment

Encrypted checkout with all major cards, Apple Pay and Shop Pay.